Joe Kirk Fulton, Texas Tech?s first Masked Rider, died Thursday at 81, the school confirmed.
In the 1954 Gator Bowl against Auburn, Fulton led the Red Raiders onto the field aboard a horse named Blackie. Loud cheers followed a few moments of stunned silence, according to accounts at the time. Services are scheduled for 2 p.m. Wednesday in Lubbock at the Legacy Center, 1500 14th St.
?When I think of Joe Kirk Fulton, I think of one of the greatest traditions in all of college football,? former Tech athletic director Gerald Myers said. ?I don?t think anybody realized when he made that ride in 1954, how important of a tradition the Masked Rider and horse would become for Texas Tech.?